I agree that walking a trade show can be tedious. Perhaps you can turn it into a game.
If there's some people you can team up with, think about an activity that might contribute to the business. Actually, we used to have this. I'll tell you this interesting parallel story. So when I lived in Shirley and I lived in Nyon in Switzerland for seven years, and each Easter so this is in the springtime, they would have a Easter decoration contest in different houses, would dress up trees with eggs and other rabbits and other things hanging from the trees. And then they had numbers on them, and you got a ballot, and you'd walk around the town and you'd give ratings to displays, and then they'd give out prizes for the displays that got the most awards. Well, a variation of that for a trade show is if you had a small group of people going around and rating the demos that they see from table, and then among them, what are the top three that are in common among the group?
Those are the winners. As a game that just makes it for students. It's sort of like a scavenger hunt. Right. Find the most engaging demo.
That can be fun. It can also be valuable because if there are three products that
- you feel they would be a potential partner,
- they are an up-and-coming competitor, or
- they are somebody you can learn from for your own company in development.
So either way, that can be a valuable experience of other people helping you gather that data. Then that becomes a fun exercise.
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