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Letters to a Young Manager


The camel and the horse, #177
LTYM >

Please note that this letter is in-process; the following are my notes

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"A camel is a horse designed by committee." --Sir Alec Issigonis, 1906-1988, The designer of the Mini
http://www.brainyquote.com/quotes/quotes/a/alecissigo312014.html

"But he was a creator. The Mini, the Minor and the Austin 1100 he designed are among the five top-selling cars in British history. And his packaging ideas are the foundation of modern small-car design, living on in every front-wheel-drive passenger vehicle with a sideways-mounted engine on the road."
http://www.autonews.com/files/euroauto/inductees/issigonis.htm


"design is the paradise of individuality" = George Santayana
http://www.brainyquote.com/quotes/quotes/g/georgesant169638.html
Full quote:
"Graphic design is the paradise of individuality, eccentricity, heresy, abnormality, hobbies and humors."
--George Santayana
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References...

Takeaways:

The art of the design is often a solo

Discussion Questions:


For Further Reading:





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