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Letters to a Young Manager


Storytelling Resources, #267
LTYM >

Please note that this letter is in-process; the following are my notes

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Great discussion! Here are some of the items I mentioned:

1) Visual left-brain right-brain test and article: http://www.news.com.au/heraldsun/story/0,21985,22556281-661,00.html
2) Video clip from Andy Goodman on corporate storytelling: http://www.agoodmanonline.com/workshop/index.html
3) Stephen Denning, formerly of the World Bank, book on corporate storytelling: http://www.amazon.com/Leaders-Guide-Storytelling-Mastering-Discipline/dp/078797675X
4) Chip Heath chapter on Stories in Made to Stick: http://www.amazon.com/Made-Stick-Ideas-Survive-Others/dp/1400064287 . Also see the book’s web page, which has links to articles in Time and video on Today: http://www.madetostick.com/

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Ed
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References...

Takeaways:

Stories are going mainline

Discussion Questions:


For Further Reading:





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