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Letters to a Young Manager
Stew Leonards
,
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491
LTYM >
Please note that this letter is in-process; the following are my notes
Dear Adam,
***
The sign engraved in the rock that everyone sees walking into Stew Leonard's:
"Our policy: Rule 1: The Customer is always right! Rule 2: If the customer is ever wrong, reread Rule 1"
"The success of this family-owned business and its legion of loyal shoppers is largely due to their passionate approach to customer service: "Rule #1 -- The Customer is Always Right"; Rule #2 - If the Customer is Ever Wrong, Re-Read Rule #1." This principle is so essential to the foundation of the company that it is etched in a three-ton granite rock at each store's entrance.
" [1]
***
Sincerely yours,
Ed
________________________
[1] See
http://www.stewleonards.com/how-it-all-began/
Takeaways:
The customer is
always
right
Discussion Questions:
For Further Reading:
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, E. G. Happ, All Rights Reserved.