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HPMD Quotes & Sources

"A good deal of corporate planning ... is like a ritual rain dance. It has no effect on the weather that follows, but those who engage in it think it does. ... Moreover, much of the advice related to corporate planning is directed at improving the dancing, not the weather." -- Brian Quinn, Dartmouth Univ.

as quoted in Tom Peters, Lessons in Leadership, "Strategic Planning R.I.P.," p. 9, TPG Communications, 2/28/94


Short Quote:

"A good deal of corporate planning ... is like a ritual rain dance. It has no effect on the weather that follows, but those who engage in it think it does. ... Moreover, much of the advice related to corporate planning is directed at improving the dancing, not the weather." -- Brian Quinn
Copyright 1995, 2011, HP Management Decisions Ltd., All Rights Reserved.


Author:Quinn, Brian
Title:Quote from "Strategic Planning R.I.P."
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Quote Number:8
Categories:Quotes, Strategic Planning